In the heart of downtown Atlanta, where rich history fuses seamlessly with modern elegance, stands the Southern Exchange Ballrooms. Nestled on the historic corner of Peachtree and Ellis, the location is adorned with deep historical significance and contemporary allure, making it a premier event venue in the city.
A Storied Past
The Southern Exchange Ballrooms at 200 Peachtree St. NW have a rich history, originating as the Davison & Douglas department store in 1891. Over the years, the building transformed and flourished amidst Atlanta’s evolving business scene and railroads’ influence. It eventually became Davison-Paxon-Stokes, purchased by R.H. Macy in 1927. The redesign of the store was inspired by Macy’s Herald Square flagship store and was helmed by renowned Atlanta architect Philip Shutze. Today, elements of its luxurious past, such as the marble-floored cosmetics and jewelry area, can be seen in the venue’s Whitehall Ballroom.
A Venue for All Occasions
Today, Southern Exchange Ballrooms, with its distinctive blend of historic charm and modern sophistication, is renowned for hosting a wide range of events. Its reputation for creating unforgettable experiences makes it an ideal venue for weddings, where every couple’s exchange of vows is treated with genuine compassion and detailed expertise.
Aside from weddings, the venue offers an exquisite setting for corporate events, conferences, conventions, parties, and celebrations. The six unique event spaces available can accommodate a broad spectrum of needs, from business gatherings to social get-togethers. Given its convenient location near Atlanta’s top hotels and easy accessibility via public transportation, Southern Exchange Ballrooms strikes the perfect balance between convenience and elegance.
Flexible and Diverse Event Spaces
Offering a capacity for up to 5,000 people, Southern Exchange Ballrooms presents six distinct event spaces, each tailored to the preferences of different clients. From the opulence of the Whitehall Ballroom, characterized by stately marble floors and polished crystal chandeliers, to the rustic charm of the Grant Loft, surrounded by exposed brick and a concrete floor, there’s an event space for everyone. Other venues include The Davison Ballroom, The Cellar, The 155, and Augusta Conference Center. Additionally, the venue offers the option of a complete building buyout.
A Dream Destination for Weddings
The venue shines exceptionally as a wedding location, offering everything from a bridal suite to event rentals, catering, bar services, and even Wi-Fi. Whether it’s a grand reception or a cozy ceremony, Southern Exchange Ballrooms has got you covered. The venue offers a range of wedding packages during peak and off-peak seasons, all designed to make your special day unforgettable.
Conclusion
Immersed in a deep historical narrative and adorned with modern elegance, Southern Exchange Ballrooms at 200 Peachtree is the perfect venue for your special occasions and event needs. Whether it’s the exchanging of wedding vows, corporate gatherings, or grand celebrations, the Southern Exchange team is committed to providing an experience of unforgettable beauty and unmatched convenience.
Our team at Jaimie Dee Photography, we love taking beautiful photos at this location. Whether it’s a wedding, business event, or big celebration, we capture all of those special moments. Choose us for your photography needs and let us bring your event at the Southern Exchange Ballrooms to life in photos.
Vendors
Atlanta Wedding Photography: Jaimie Dee Photography with Jaimie Dee & Zachary Edmonds
Wedding Planner: A Sister’s Touch
Wedding Ceremony & Reception: 200 Peachtree Wedding Venue
Venue Event Company: Bold American Events
Officiant: John Cheeks
Videographer: Jason Groh with Lexoria Wedding Films
DJ/ Band: The TC Show
Dress: Wedding Angels
Tux: Men’s Wearhouse Cumberland
Makeup: Caurie Schonder
Hair Stylist: Mari Matthews Designs
